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Randeacute;my Cointreau, Key Player in the Wine andamp; Spirit Sector, Enhances its Competitive Intelligence and Market Position Thanks to Digimind Evolution
To consolidate its position as a premium player, Rémy Cointreau must keep constant track of developments in its sector. The group wanted to commit wholeheartedly to their intelligence activities, to strengthen their understanding of the market, anticipate developments and act accordingly. Owning luxury brands such as Rémy Martin (Cognac), Piper-Heidsieck and Charles Heidsieck (Champagne), Cointreau and Passoã, Clés des Ducs (Armagnac) and Mount Gay (Rum), Rémy Cointreau chose Digimind (www.digimind.com) as the leading European provider of competitive intelligence solutions to respond to this challenge. (PRWEB Jun 25, 2006)
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